Discover the esteemed scholars and practitioners of Saunders College

Saunders College faculty members combine real-world and academic knowledge of business problems to augment theoretical training. By combining theory and practice, courses are designed for you to learn from real-world experiences. Teaching methods include case study, seminars, simulations, and independent work. Faculty choose the method most appropriate to the material and their individual styles. Saunders students have opportunities to work with faculty in advancing research initiatives. In addition to faculty research, RIT is home to several research centers that will allow you to explore other research interests.

RIT has several awards designed to recognize outstanding teaching and encourage ground-breaking scholarship and research. Please visit the RIT Faculty Awards and Grants page to view recognitions received by Saunders faculty.

Research and Publications

Research is a vital component of Saunders College, and faculty members have developed theories in many academic fields. Our faculty experts shape business and policy across a wide-range of disciplines. Saunders research is published in the world's most respected, peer-reviewed journals and academic publications. For an annual review of highlighted scholarly research from Saunders Faculty, please visit the RIT Annual Scholarship Report. Or, view below for a listing of the latest Published Faculty Research.

Research topics

You’ll find thought leadership at Saunders College goes beyond our academic areas. Our faculty expertise extends to a variety of relevant topics that often cross the usual defined boundaries. This collaborative approach helps you learn how to work across functions and create solutions that shape the future. Some featured research topics include: cybersecurity, digital marketing, strategic leadership, corporate game theory social media and entrepreneurship, fraud and litigation risk, auditing and pricing decisions, financial regulations, stock market trading algorithms, creativity in technology management, corporate social responsibility, social capital and work relationships, leadership, and IT adoption in U.S. healthcare.

Published Faculty Research

  • Duygu Akdevelioglu, Selcan Kara, (2020). An International Investigation of Opinion Leadership and Social Media. Journal of Research in Interactive Marketing.
  • Duygu Akdevelioglu, Sean Hansen, Alladi Venkatesh, (2021). The Accidental Transhumanism of the Quantified Self-in-Community: Wearable technologies, brand community, and the growth of a transhumanist vision. Journal of Marketing Management.
  • Robert Barbato, Subhash Durlabhji, (1989). Budding Entrepreneurs: Business Students and Dislocated Workers. Journal of Business and Entrepreneurship.
  • William Nowlin, Robert Barbato, (1988). The Truth About Lie Detectors. Business and Society Review.
  • Robert Barbato, Matthew Sonfield, Subhash Durlabhji, (1996). Transfer Payment Diversion Programs and Displaced Workers: A Perfect Match?. Journal of Private Enterprise.
  • Robert Barbato, Richard Demartino, Paul Jacques, (2009). The Entrepreneurial Motivations of Non-Employer Entrepreneurs. New England Journal of Entrepreneurship.
  • Richard DeMartino, Robert Barbato, Paul Jacques, (2006). Exploring the Career Achievement and Personal Life Orientations Difference Between Entrepreneurs and Non-Entrepreneurs: The Impact of Sex and Dependents. Journal of Small Business Management.
  • Robert Barbato, Richard Butler, JoAnne Sandler, (1985). Distinguishing Psychological Characteristics of Budding Entrepreneurs. Journal of Private Enterprise.
  • Karen Paul, Robert Barbato, (1985). The Multinational Corporation in the Less developed Country: The Economic Development Model vs. the North-South Model. Academy of Management Review.
  • Robert Barbato, Stanley Widrick, (1985). Marketing Negative Products: Implications for Organization Development Practitioners. Organization Development Journal.
  • Karen Paul, Robert Barbato, (1985). The Organization Behavior Teaching Review. The Organization Game: Its Use and Life Cycle.
  • Richard DeMartino, Robert Barbato, (2003). Differences Among Women and Men MBA Entrepreneurs: Exploring Family Flexibility and Wealth Creation as Career Motivators. Journal of Business Venturing.
  • Matthew Sonfield, Robert Lussier, Robert Barbato, (2011). Generational Stages in Family Firms: Expanding the Database - Kosovo. Southern Journal of Entrepreneurship.
  • Robert Lussier, Matthew Sonfield, Robert Barbato, (2010). Family-Member and Non-Family-Member Managers in Family Firms: Adding a Seventh Country to the International Database - Kosovo. Journal of Small Business Strategy.
  • Matthew Sonfield, Robert Lussier, Robert Barbato, (2001). The Entrepreneurial Aptitude of Prison Inmates and the Potential Benefit of Self-Employment Training Programs. Academy of Entrepreneurship Journal.
  • Richard DeMartino, Robert Barbato, (2002). An Analysis of the Motivational Factors of Intending Entrepreneurs. Journal of Small Business Strategy.
  • Robert Barbato, Matthew Sonfield, Jeffrey Bracker, (1990). Worker Dislocation and Potential Entrepreneurship. Journal of Business and Entrepreneurship.
  • Robert Boehner, (2014). An evaluation of the causes, extent, and initiators of herding behaviors. Journal of Applied Financial Research.
  • Robert Boehner, Stephen Gold, (2013). The Influence of the Marketing Mix on the Diffusion of Innovation: Bass Model Redux. Academy of Business Journal.
  • Robert Boehner, Gold Steven, (2012). Modeling the Impact of the Marketing Mix on the Diffusion of Innovation in the Generalized Bass Model of Firm Demand. Developments in Business Simulations and Experiential Exercises.