"My first goal is to be a marketing professional for the Food Network in Los Angeles. I've always wanted to work in the food industry. In time, I would love to be the CMO or CEO."
Why did you decide to attend Saunders College of Business at RIT?
I choose RIT for co-op opportunities. I learned so much about marketing, social media marketing, and digital/online marketing in my co-op.
What Do You Do?
I've learned so much about marketing, social media marketing, and digital/online marketing, and I absolutely love it! My talents and assets have helped the company out in several ways, including running several social media accounts, performing SEO audits, developing content for blogs, engaging clients through our CRM, and implementing a marketing plan for Black Box Guest Intelligence, the restaurant's industry's first location-based social media listening platform. I also attended and worked at the Summer Brand Camp conference for the restaurant industry. It feels good taking the initiative and getting things done for the company!
What's great about your co-op?
The office is located in Dallas, TX, a place I had never been to before. I have now learned that I love Dallas and want to move here after I graduate! I have always wanted to work in the food service industry, and this position was the perfect opportunity. In my position, I am constantly busy with projects and tasks and even had the opportunity to initiate my own project that involved helping the company with their SEO and getting them higher up on the organic search list.