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Enterprising Solutions – Day One
Through Real-World
Experiences
New Media Marketing majors Andrew Fleckenstein, Kyle Ackerman and Courtney Tennant won a $120,000 grant from the Google for Nonprofits program. Now they are developing Google AdWords to help raise awareness for the CURE Childhood Cancer Association.
No other school in upstate New York teaches Search Engine Marketing and Analytics. This class allows the Saunders students to gain knowledge and skills that can help local nonprofit companies benefit from online advertising while helping their customers make decisions on the best services available.
| With a vision to be the first choice for enterprising students and creative enterprises, Saunders College of Business attracts students that place a premium on entrepreneurship and innovative solutions. Businesses value entrepreneurship and innovation more than ever before. Saunders undergraduate program was ranked #21 in the country for entrepreneurship (BusinessWeek 2013) and offers unique programming like the Biz 1-2 program where first-year students develop businesses from conception to commercialization. Plus with RIT resources like the #1 student innovation center in the nation, Venture Creations Incubator, Saunders Student Consulting, and over 200 clubs to join, a strong enterprising culture exists outside the classroom for students to create ENTERPRISING SOLUTIONS - DAY ONE. |
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Rochester Institute of Technology, founded 1829