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Research and Publications

Saunders College of Business research is published in the world's most respected, peer-reviewed journals and academic publications. For an annual review of highlighted scholarly research from Saunders Faculty, please visit the RIT Annual Scholarship Report, or for a full list including the latest published results, please see below.

Research topics

You’ll find thought leadership at Saunders College goes beyond our academic areas. Our faculty expertise extends to a variety of relevant topics that often cross the usual defined boundaries. This collaborative approach helps you learn how to work across functions and create solutions that shape the future.

Some featured research topics include: Cybersecurity, Social media and entrepreneurship, Fraud and litigation risk, Auditing and pricing decisions, Financial regulations, Stock market trading algorithms, Creativity in technology management, Corporate social responsibility, Social capital and work relationships, Leadership, and IT adoption in U.S. healthcare.

Faculty Research

  • Gold, Steven, Pray, T., (1999). Changing Customer Preferences and Product Characteristics in the Design of Demand Functions. Simulation &amp&#x3b; Gaming.
  • Gold, Steven, (2017). Stock Market Algorithmic Trading: A Test of Bollinger Bands incorporating the Squeeze Effect and MACD Conditions. Journal of Applied Financial Research.
  • Gold, Steven, (2018). Stock Market Algorithmic Trading: A Test of Bollinger Bands incorporating the Squeeze Effect and MACD Conditions. Journal of Applied Financial Research.
  • Gold, Steven, (2015). The Viability of Six Popular Technical Analysis Trading Rules in Determining Effective Buy and Sell Signals: MACD, AROON, RSI, SO, OBV, AND ADL. Journal of Applied Financial Research.
  • Gold, Steven, Wolfe, J., Biggs, W., (2013). A replication and expansion of Teach and Patel&apos&#x3b;s discovery of early-determined endgame finishes. Simulation &amp&#x3b; Gaming.
  • Gold, Steven, Boehner, R., (2013). Herding Behavior in the DJIA 2005-2009: An Application of the Bass Model. Journal of Applied Financial Research.
  • Gold, Steven, Boehner, R., (2012). The Influence of the Marketing Mix on the Diffusion of Innovation: Bass Model Redux. Academy of Business Journal.
  • Gold, Steven, Gold, H., (2010). Beat the Market: An Interactive Microeconomics Simulation. Journal of Economics Education.
  • Gold, Steven, Faria, A., Hutchinson, D., Wellington, W., (2009). Developments in Business: A Review of the Past 40 Years. Simulation &amp&#x3b; Gaming.
  • Hansen, Sean, Berente, N., Lyytinen, K., (2008). Emerging Principles for Requirements Processes in Organizational Contexts. Networking and Information Systems.
  • Hansen, Sean, Bateman, P., Pike, J., Berente, N., (2012). Time for a Post-Mortem?: Business Professionals&apos&#x3b; Perspectives on the Disillusionment of Virtual Worlds. Journal of Virtual Worlds Research.
  • Hansen, Sean, Xiao, X., Lindberg, A., Lyytinen, K., (2018). "Computing" Requirements for Open Source Software: A Distributed Cognitive Approach. Journal of the AIS.
  • Hansen, Sean, Berente, N., Pike, J., Bateman, P., (2011). Arguing the Value of Virtual Worlds: Patterns of Discursive Sensemaking of an Innovative Technological Environment. MIS Quarterly.
  • Hansen, Sean, Liu, M., Tu, Q., (2014). The Community Source Approach to Software Development and the Kuali Experience . Communications of the ACM.
  • Hansen, Sean, Marabelli, M., Newell, S., Frigerio, C., (2017). The Light and Dark Side of The Black Box: Sensor-Based Technology in the Automotive Industry. Communications of the AIS.
  • Hansen, Sean, Marabelli, M., Newell, S., Frigerio, C., (2017). The Light and Dark Side of The Black Box: Sensor-Based Technology in the Automotive Industry. Communications of the AIS.
  • Hansen, Sean, Xiao, X., Lindberg, A., Lyytinen, K., (2018). &quot&#x3b;Computing&quot&#x3b; Requirements for Open Source Software: A Distributed Cognitive Approach. Journal of the AIS.
  • Hansen, Sean, Dennis, A., Rennecker, J., (2010). Invisible Whispering: Restructuring Meeting Processes with Instant Messaging. Decision Sciences Journal.
  • Hansen, Sean, Pierce, E., (2013). Technology, Trust, and Effectiveness in Virtual Teams . International Journal of Management &amp&#x3b; Business.

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