Sorry, you need to enable JavaScript to visit this website.

Discover the esteemed scholars and practitioners of Saunders College

Saunders College faculty members combine real-world and academic knowledge of business problems to augment theoretical training. By combining theory and practice, courses are designed for you to learn from real-world experiences. Teaching methods include case study, seminars, simulations, and independent work. Faculty choose the method most appropriate to the material and their individual styles. Saunders students have opportunities to work with faculty in advancing research initiatives. In addition to faculty research, RIT is home to several research centers that will allow you to explore other research interests.

RIT has several awards designed to recognized outstanding teaching and encourage ground-breaking scholarship and research. Please visit the RIT Faculty Awards and Grants page to view recognitions received by Saunders faculty.

Research and Publications

Research is a vital component of Saunders College, and faculty members have developed theories in many academic fields. Our faculty experts shape business and policy across a wide-range of disciplines. Saunders research is published in the world's most respected, peer-reviewed journals and academic publications. For an annual review of highlighted scholarly research from Saunders Faculty, please visit the RIT Annual Scholarship Report. Or, view below for a listing of the latest Published Faculty Research.

Research topics

You’ll find thought leadership at Saunders College goes beyond our academic areas. Our faculty expertise extends to a variety of relevant topics that often cross the usual defined boundaries. This collaborative approach helps you learn how to work across functions and create solutions that shape the future. Some featured research topics include: cybersecurity, digital marketing, strategic leadership, corporate game theory social media and entrepreneurship, fraud and litigation risk, auditing and pricing decisions, financial regulations, stock market trading algorithms, creativity in technology management, corporate social responsibility, social capital and work relationships, leadership, and IT adoption in U.S. healthcare.

Published Faculty Research

  • William Stevenson, William Evans, Brian O'Neil, (2010). Revitalizing U.S. Manufacturing: The Role of Tax Policy. CPA Journal.
  • William Stevenson, William Evans, Brian O'Neil, (2010). Revitalizing U.S. Manufacturing: The Role of Tax Policy. CPA Journal.
  • William Evans, Clyde Hull, (2008). Choosing Successful Strategies: A Checklist for Executives and Entrepreneurs . International Journal of Applied Management and Technology.
  • William Evans, Clyde Hull, (2008). Choosing Successful Strategies: A Checklist for Executives and Entrepreneurs . International Journal of Applied Management and Technology.
  • William Evans, (2005). Book Review - Managerial Accounting; Garrison; 12th Edition. Issues in Accounting Education.
  • William Evans, (2005). Book Review - Managerial Accounting; Garrison; 12th Edition. Issues in Accounting Education.
  • Steven Gold, (2019). Integrating Volatility and Trend Conditions in the Design of an Effective Stock Market Algorithmic Trading System. Journal of Applied Financial Research.
  • Steven Gold, (2012). The Impact of Trading Volume on Next Day Stock Returns in the DJIA 2007-2009. Journal of Applied Financial Research.
  • Steven Gold, Thomas Pray, (2001). Historical Review of Algorithm Development For Computerized Business Simulations. Simulation & Gaming.
  • Robert Boehner, Steven Gold, (2012). The Influence of the Marketing Mix on the Diffusion of Innovation: Bass Model Redux. Academy of Business Journal.
  • Steven Gold, Paul Lebowitz, (1999). Computerized Stock Screening Rules for Portfolio Selection. Financial Services Review.
  • Steven Gold, (2015). The Viability of Six Popular Technical Analysis Trading Rules in Determining Effective Buy and Sell Signals: MACD, AROON, RSI, SO, OBV, AND ADL. Journal of Applied Financial Research.
  • Steven Gold, Harvey Gold, (2010). Beat the Market: An Interactive Microeconomics Simulation. Journal of Economics Education.
  • Steven Gold, A. Faria, D. Hutchinson, W. Wellington, (2009). Developments in Business: A Review of the Past 40 Years. Simulation & Gaming.
  • Steven Gold, Thomas Pray, (1999). Changing Customer Preferences and Product Characteristics in the Design of Demand Functions. Simulation & Gaming.
  • Steven Gold, (2018). Stock Market Algorithmic Trading: A Test of Bollinger Bands incorporating the Squeeze Effect and MACD Conditions. Journal of Applied Financial Research.
  • Robert Boehner, Steven Gold, (2014). An Evaluation of the Causes, Extent, and Initiators of Herding Behavior. Journal of Applied Financial Research.
  • Steven Gold, (2004). Price-Volume Relationships and Stock Returns. Journal of Accounting and Finance Research.
  • Steven Gold, Joseph Wolfe, (2007). A Study of Business Game Stock Price Algorithms. Simulation & Gaming.
  • Steven Gold, Joe Wolfe, (2017). Predicting Business College Retention and Persistence: Game-Based Behavioral indicators. Academy of Business Journal.

Pages