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Join area college students at the 6th Annual Collegiate Conference!
RIT students are cordially invited to the 6th annual AMA Collegiate Conference. Please email Professor Laurie Dwyer to attend.


8:30 – 9:15am Registration / Breakfast / Networking

9:15 – 9:30am Conference Overview / Speakers / Sponsors / Twitter Contest
Russ McDonald, AMA Rochester, VP Collegiate Relations, Conference Chair

9:30 – 11:00am Leadership Session: Path for Learning and Leading
Dr. Uma Gupta is a national and international speaker
Through a set of exercises, participants will start developing a strategic plan to achieve long-term goals.

11:00 – 12:30pm Student Marketing Campaign Competition
First American Equipment Finance - Case and Awards Sponsor

Introduction, Entries, Judges, Judging Criteria
Russ McDonald, AMA Rochester Collegiate Relations

Student Team Competition Submission Presentations
One Representative from each Student Team: Summary of Recommendations

  • Niagara University
  • Rochester Institute of Technology - Saunders College of Business
  • Rochester Institute of Technology - School of Communications
  • St.John Fisher College
  • Suny Brockport

12:30 – 12:45pm Morning Session Wrap / Twitter Winners Russ McDonald, AMA Rochester

12:45 – 1:30pm Lunch / Afternoon Networking

1:30 – 3:30pm Career Fair, Career / Resume Advisors, Colleges and University Business Programs: Niagara University, RIT Saunders, SUNY Brockport College, St John Fisher College, RIT School of Communication

Laurie Dwyer
Brook Lea Country Club
Friday, February 22, 2019 - 8:30am to 3:30pm