E. Philip Saunders College of Business
New Media Marketing Curriculum
Click any course title for a full description.
| FIRST YEAR | ||
| 1105‑051 | First Yr Enrichment I | |
| 1105‑052 | First Yr Enrichment II | |
| 0101‑301 | Financial Accounting | |
| 0102‑260 | Business 1: Ideas And Creativity | |
| 0112‑275 | Business 2: Computer Based Analysis | |
| 0112‑280 | Business 3: Commercialization | |
| 1016‑226 | Calculus For Mangmt Sci | |
| 1016‑319 | Data Analysis I | |
| 0511‑211 | Prin Of Microeconomics | |
| 0511‑402 | Prin Of Macroeconomics | |
| 0535‑352 | Prof Comm For Business | |
| Liberal Arts (lower-division core)* | ||
| Laboratory Science | ||
| Wellness Activity* | ||
| SECOND YEAR | ||
| 0101‑302 | Management Accounting | |
| 0102‑320 | Organizational Behavior | |
| 0104‑350 | Corporate Finance | |
| 0105‑363 | Principles Of Marketing | |
| 0113‑310 | Global Business: An Introduction | |
| 0102‑507 | Business, Government And Society | |
| 1016‑320 | Data Analysis II | |
| Liberal Arts (lower-division core)* | ||
| Liberal Arts (upper-division concentration & elective)* | ||
| Physical Education * | ||
| Transfer students must complete wellness education requirement | ||
| Completion of College Writing Competency Requirement | ||
| THIRD AND FOURTH YEARS | ||
| 0106‑401 | Operations & Supply Chain Management | |
| 0102‑551 | Strategy | |
| 0105‑440 | Internet Marketing | |
| 0105‑560 | Integrated Marketing Communications | |
| Two Business Electives | ||
| CIAS New Media Marketing Courses: | ||
| 2083‑206 | Imaging For New Media | |
| 2083‑216 | Digital Foundations | |
| 2083‑217 | Typography & Page Design | |
| One New Media Elective | ||
| Free Electives | ||
| General Education Electives | ||
| Cooperative Education (2 quarters required; must complete within third and fourth years | ||
| Liberal Arts (upper-division concentration or elective)* | ||
| Ethics Component Requirement | ||
* Please call for details on liberal arts requirements, policy on physical education, and required free electives.
When you are ready to apply, you can do so through the RIT Office of Admissions.