New Freshman Sequence

Saunders Innovation Now Starts Day 1 Beginning this fall freshman business students will have a chance to exercise their creativity and develop their... [read more]
Digital Entrepreneurship at Saunders Col...

Digital Entrepreneurship represents a convergence of traditional entrepreneurship with an emphasis on new technologies, new business forms and the o... [read more]
Teaching Online Advertising in SecondLif...

In January 2008 students completed the world’s first class that explored advertising techniques in the popular virtual world SecondLife. Professor Nei... [read more]
The Business of Social Computing at Saun...

The phenomenon of social computing is a striking one: These new social technologies have created the most popular websites on the Internet in just a... [read more]
Personal Branding in the Age of Web 3.0

Amongst the differentiating features of getting a Saunders education are the state of the art lectures by faculty bringing you up to speed with the ... [read more]
Commercializing Virtual Worlds

This winter, Saunders College of Business students have the unique opportunity to take the world’s first course based on commercializing virtual world... [read more]