The imaging industry is one of the most innovative and diverse industries. The new media marketing major from our top business school is designed for individuals seeking a broad education to enter the field of imaging in the form of management, marketing, and entrepreneurial ventures. This is a joint degree program between the Saunders College of Business and the College of Imaging Arts and Sciences.
Co-op and placement positions are typically in companies with an imaging or retail focus in their business.
New Media Marketing graduates receive a Bachelor of Science degree in business administration. The curriculum consists of business core courses, the new media marketing major (marketing courses and new media courses), the general studies, and cooperative education.
When you are ready to apply, you can do so through the RIT Office of Admissions.
